Archive for the ‘Design Agency’ Category

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<a href="https://www.techtarget.com/whatis/definition/digital" target="_new" rel="noopener">Define Digital</a>

To ‘define digital‘ is to explore a domain which has undeniably transformed the landscape of technology, communication, and business in a compact way. Digital, in simplest words, refers to data expressed in a format of binary code. This binary code – a series of 0s and 1s – symbolizes the information which can be processed, understood and interpreted by digital electronic devices.

These days, the term digital penetrates almost every aspect of our lives. From the digital watches that keep us punctual, digital thermometers providing accurate body temperature readings, to the digital platforms that allow us to purchase goods at a simple click, digital technology has become ubiquitous. But how do we address this from a business lens?

Digital in Business and Marketing

In the context of a business, the digital landscape infers to multiple facets such as digital marketing, digital services, digital product offerings, digital communication, and digital consumer engagement. The rise of the ‘Digital Age’ has proffered opportunities for businesses to expand their reach beyond geographical constraints, offering their products or services anytime, anywhere.

Digital marketing, as a subset of this broader digital context, is another domain which has revolutionized methods of promoting goods and services. Leveraging digital technologies including computers, smartphones, as well as various digital platforms like social media, search engines, and emails, digital marketing has brought brands and consumers closer together than ever before.

Digital Marketing Services Canada

The trend of digital marketing isn’t confined to a specific region. On a global scale, from Silicon Valley in the United States to Digital Marketing Services Canada, the digital marketing industry is thriving, creating impactful brand stories and generating higher ROI.

In the Canadian market, for instance, many digital marketing agencies offer services like Search Engine Optimization (SEO), Social Media Marketing, Email Marketing, Content Marketing, and many more. The goal of these Digital Marketing Services Canada based companies is to help businesses boost their online presence, connect with their target audience, improve customer trust, and ultimately, increase sales.

Therefore, to ‘define digital‘ doesn’t involve addressing a single concept, rather it involves acknowledging a multiplicity of concepts encompassing different segments of modern technological life. That’s the complexity and beauty of it!

Digital is not just about binary codes anymore. It’s about the way we communicate, the way we conduct business, the way market and sell products, and the way we create and share experiences. In a nutshell, the term ‘digital’ has transitioned from simply denoting a technology to representing an era – The Digital Age. As we continue to explore and develop within this age, one thing is clear: digital is the way forward, defining our present and shaping our future.

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Submitted by: R. Smith

If I am your potential customer, why should I buy from you instead of your competitor?

This question is at the core of developing a good value proposition for your product or service, and maximizing your online sales conversions. A value proposition is a clear statement of the tangible results that a customer gets from you.

Challenge: Describe in 10 words why people should buy your product or service.

When marketing or advertising online, the clarity of your value proposition is critical to click through rates and sales conversions. It is the main reason why people should buy from you, and improving this one on-page element can increase your sales without any additional expense. Considering the importance of this marketing element, it is surprising that so many companies have not given it serious thought, and only provide the same weak claims.

Examples of Weak Value Proposition Statements:

We have the best technology in the industry

[youtube]http://www.youtube.com/watch?v=ERGrSQoY5fs[/youtube]

Use our service and you will save more money

We provide the highest quality product available

People have repeatedly heard or read these types of generic marketing claims that dont speak to their real needs. When potential customers arrive on your business website, you only have a brief amount of time to get their attention and make a good first impression.

Examples of Better Value Proposition Statements:

Our technology increases your output 15% more than the leading brand

Save $28 Dollars on every service purchased as a premium member

The quality of xyz product is backed by our 100% satisfaction guarantee

Specific Value is Better than Generic

Trying to keep value propositions too brief and generic can result in using vague terms that replace a more valuable description of your offer. General industry descriptions may seem clear to you, but do they convey the most important benefits to your potential customers?

When describing your product or service, answer the question of why its important to your customer. Use clear and specific words, numbers, or a percentage when applicable. Replace vague modifiers with quantitative facts to make the value proposition more credible. The more specific your offer is in terms of benefits to the customer, the better.

Key Point: Provide at least one benefit that differentiates you from the competition.

Optimizing your value proposition is one critical part of the overall process of maximizing your online marketing and advertising campaigns. It can provide a competitive advantage keeping you focused on your core marketing message in the constant flow of business changes and customer needs.

A Clear Value Proposition Increases Sales

Is your sales message in sync with your target audience? Does your marketing and advertising say what your potential customers want to hear? If not, then you could be missing a prime opportunity to increase click through rates, sales conversions, and revenue. Be sure to optimize your value proposition by focusing the content on your website landing pages to satisfy the specific needs of visitors, while differentiating your offer from the competitors, and using a clear call to action for them to get started.

About the Author: Wriiten by Rick Smith at

10th Degree Online Marketing

and

Jazel Automotive SEO

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byAlma Abell

With so many people choosing to get their information digitally these days, it’s fair to wonder if there’s even room for printed or direct mail advertising. There are, however, many reasons why there are so many direct mail marketing companies still around, the main one being that direct mail still works.

What is Direct Mail?Direct mail marketing is exactly what it sounds like—mailing marketing materials directly to your potential customers. The science to it is in minimizing your cost and maximizing your benefit by targeting the right households to mail to, rather than simply sending pieces to every household in town.

[youtube]http://www.youtube.com/watch?v=7v0Jb2rWTWQ[/youtube]

Direct mail marketing companies use many types of mail pieces to help your business. You can send catalogs, brochures, postcards, and coupons. You can even send surveys or other self-mailers. Another interesting tactic is to send a small, inexpensive gift. The idea is to send something that will attract attention and distinguish itself from other mail and make the recipient want to read it and keep it around.

Why Direct Mail Still WorksDirect mail marketing has something that television and the Internet do not necessarily have. When you view a television commercial or web ad, you may enjoy it, think about it, even talk about it with friends, but you won’t necessarily remember every detail. You may even forget the details the company that made the ad wants you to remember, like the product name, the website or the phone number to call to order. With direct mail, if someone sees a piece of advertising and likes it, they can keep it on hand in tangible form, in its entirety, and even share it with others.

Combining Direct Mail with an Online PresenceDirect mail does not have to be at odds with online marketing—in fact direct mail works best these days when combined with an online presence. A product brochure might direct a customer to visit a website to order or a catalog might advise that you can read a product’s reviews on a particular website. A postcard might give people a chance to win a prize by submitting their email to a mailing list, or a mailed coupon may offer a discount for ordering online. New ways in which marketing can be integrated across all media are still being discovered every day.

Here are some ofbenefits of using direct mail services for your business.

Direct mail is an important tool to add to your marketing arsenal, and a good direct mail marketing company like arandell can help you get the best possible benefit from it. Visitwww.arandell.com to see the printing and mailing solutions available to help build your catalog printing and marketing plan.

Submitted by: Henry Kay

Question: 1

You have two sites.

You need to ensure that all of the resources for a scheduling activity are from the same site.

What should you use?

A. a selection rule

B. a resource group

C. a service level agreement (SLA)

D. a field security profile

Answer: C

Question: 2

You plan to create a service activity.

You need to identify which types of participant can have defined work hours.

Which two participant types should you identify?

Each correct answer presents a complete solution.

A. resource group

B. site

C. use

D. equipment

Answer: BC

Question: 3

You implement Unified Service Desk in your Dynamics CRM organization.

You need to add a button to a Unified Service Desk toolbar that will load a CRM page to a hosted control when the button is clicked.

What are two Unified Service Desk components that you can use to achieve the goal? Each correct answer presents a complete solution.

A. forms

B. action calls

[youtube]http://www.youtube.com/watch?v=zMcmvXsoULo[/youtube]

C. scriptlets

D. Window navigation rules

Answer: AB

Question: 4

You are a customer service representative.

You use the interactive service hub and a multi-stream interactive dashboard.

At the beginning of your shift, you need to view the high-priority open cases and to move them to one queue. What should you do first?

A. Perform an Advanced Find.

B. Perform a Global Search.

C. Apply a hierarchal view.

D. Apply a global filter.

Answer: D

Question: 5

You work for a call center that uses Dynamics CRM for case management. You need to recommend a solution that meets the following requirements:

Provides customer service representatives with a pop-up window initiated by the phone system

Provides a mechanism to view data*from several different line-of-business applications based on contextual information in CRM

Which technology should you include in the recommendation?

A. the interactive service hu

B. FieldOne

C. Microsoft Parature

D. Unified Service Desk

Answer: B

Question: 6

You have a service that is used to schedule the delivery of products to local customers. The service contains a resource group. The resource group contains equipment that represents 10 delivery vans.

You need to ensure that you maximize the use of each delivery van. while performing as many dciivenes as possible.

What should you configure?

A. a selection rule as Least Busy

B. the available capacity of the service scheduling rule

C. the van work hours as non-overlapping

D. a selection rule as Most Busy

Answer: D

Question: 7

You have an equipment resource for a forklift.

Several scheduling activities are configured to use the forklift.

The forklift breaks down and is sent for repairs.

You set the work hours for the forklift to unavailable.

You need to identify what will occur to the scheduling activities that require the forklift.

What should you identify?

A. The scheduling activities will be added to a queue.

B. The scheduling activities will continue as scheduled.

C. The scheduling activities will be scheduled automatically for the next available time.

D. The scheduling activities will be deactivated.

Answer: D

Question: 8

Your Dynamics CRM organization uses the interactive service hub.

You need to identify which security role must be assigned to you before you can create a new interactive dashboard.

What are two possible security roles that will achieve the goal? Each correct answer presents a complete solution.

A. Activity Feeds

B. System Administrato

C. System Customize

D. Customer Service Manage

Answer: C

Question: 9

You plan to create a service activity.

You need to identify which resources can be added to the service activity.

What are two possible resources that you can add to the service activity? Each correct answer presents a complete solution,

A. a use

B. a territory

C. a business unit

D. a facility

Answer: A

Question: 10

You have a Dynamics CRM organization.

You need to recommend which technology can be used to integrate CRM to a telephony system and to provide call scripts from within CRM cases.

Which technology should you recommend?

A. Microsoft Parature

B. the Engagement Hu

C. the interactive service hu

D. the Integrated Desktop Agent

Answer: D

About the Author: Test Information:Total Questions: 91Test Number: MB2-714Vendor Name: MICROSOFTCert Name: MICROSOFT DYNAMICS CRMTest Name: Microsoft Dynamics CRM 2016 Customer ServiceOfficial Site:

examcertify.co.uk

For More Details:

examcertify.co.uk/MB2-714.html

Get20% Immediate Discount on Full Training MaterialDiscount Coupon Code:79741B6012

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